Netflix lost 25% of streaming traffic to Olympics
August 5, 2012 - 5:09 pm | Category: Money
The company says that streaming in the U.S. fell 25 percent “from normal level” on Sunday, according to a Procera Networks report. The drop was attributed solely to the London Olympics, which started on July 27th.
The drop in viewership was expected. In fact, last week Netflix warned in its earnings report that Olympic viewing will have “a negative impact” for the current quarter.Article Source